Paul J Daly


Ceo, congruent

How Brand Connection Can Save Retail Automotive


Paul J Daly is the Founder and CEO Congruent Automotive, a full service creative marketing agency and the author of “The Automotive Manifesto: How Brand Connection Can Save Retail Automotive.” Paul founded his first startup in 2003 (Image Auto / Rim Doctor) which was acquired in 2018 by Dent Wizard International. With almost two decades of auto industry experience and a deep understanding of the retail buying psyche, Paul’s approach to the challenges and opportunities facing the modern dealer is clear and human. Paul is a prolific contributor on LinkedIn, Instagram, Facebook and Twitter and is the host of the weekly Clarity Compressed Podcast who has featured guests such as Carvana CEO Ernie Garcia, vAuto founder Dale Pollak and business marketing master Gary Vaynerchuk.